Are you striving to be an entrepreneur? Do you have dreams of starting up your own company?
During the kickstart phase of startup companies, entrepreneurs need all the help they can get to figure out how to effectively launch their business and not fail in that crucial first year. It is essential that you have access to resources to help ensure you are on the path to long-term success. To help you, we have listed eight books recommended by the most successful businessmen and entrepreneurs and even included a bonus book that is sure to be a personalized fit if you are putting up a business in the Philippines. We should add though that no single business book has everything you need to know but the ones we have listed have withstood the test of time to become known as the must-read books if you want to start your own business.
Recommended Books for Business Start-Ups
These books cover business fundamentals and productivity hacks, preparing you to have the mindset of an entrepreneur who is set to succeed:
The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change by Stephen R. Covey
Not only made for aspiring entrepreneurs, this book is recommended to anyone who wants personal change. Instead of diving in with latest trends on pop psychology, it sticks with the proven holistic approach when it comes to solving personal and professional problems.
Covey introduces the Paradigm Shift concept that prepares the reader for a change in mindset. He explains that two people can see the same thing but have a different perspective with it and once the concept has been ingrained and accepted, he introduces the topic of the book and explains it in detail – the seven habits of highly effective people. Covey includes a step-by-step path for living with valued principles like fairness, integrity, honesty, and human dignity.
Purple Cow: Transform Your Business by Being Remarkable by Seth Godin
This book is considered a classic written by the known godfather of modern marketing. Godin has written a lot of business-oriented books but this remains to be well-loved among business and marketing professionals because his ideas are simple but elegantly explained: Your business must be a purple cow. If you are not a purple cow (a memorable cow), you probably won’t succeed. Godin writes, “You’re either remarkable or invisible. Make your choice.”
Godin urges you to put a Purple Cow into everything you build, produce, sell or market. Make it noticeable.
The Tipping Point by Malcolm Gladwell
Gladwell explores tipping points — the exact moment an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire — and how they can change the way business owners should think about when selling products. He explores the process in which an idea reaches a certain trigger point to become a viral sensation.
If you want to know how to develop an innovative marketing campaign, generate buzz or stand out in a saturated market of too many startup campaigns, this is the book for you.
This book helps you hone your people skills, a very important skill of a successful entrepreneur:
How to Win Friends and Influence People by Dale Carnegie
You probably would be surprised to learn that this self-help book is close to a hundred years old. Written in 1935, with over 75million copies in print, it contains rock-solid advice that remains to be true even up to today. It has carried thousands of successful people up the ladder.
Mashable listed Carnegie’s book as a source to fix relationship-building while networking. “If you have not spent time building relationships during your career,” said Jayne Mattson, “Start by reading the best book about relationship building of all time: Dale Carnegie’s How to Win Friends and Influence People, which is still one of the most widely read books today on this topic.”
These books explore the process of startups:
The Start-Up Playbook by David S. Kidder
Kidder interviews hundreds of glorified founders asking them about their path to success and how they managed to build their multi-million (or billion) dollar enterprises. Founders of household names like PayPal, LinkedIn, AOL, TED, Flickr gave insights on what it took for them to be where they are at today. Divided into small chapters, Kidder’s books offers invaluable advice on how to avoid pitfalls, scale responsibly, develop quality products, find innovative solutions and target the right audience straight from people who have been through that rough road and have come out victorious.
Will It Fly? How to Know if Your New Business Idea Has Wings… Before You Take the Leap by Thomas K. McKnight
Most starting entrepreneurs, when exploring a business idea, usually has just one question: “Will this idea fly? Will this be successful? Will this be a hit?” In this book, McKnight gives his readers a 44-item checklist drawn from his immense depth of experience in business launches to help them evaluate their new business ideas. His book will guide you through everything from evaluating your personal attitudes to your business exit strategy. In the end, you should have a clear idea of what your chances of success are.
The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It by Michael E. Gerber
Startup Daddy says that if you want to read one book about starting a business, you should read this one. This 1995 classic on general small-business management shows entrepreneurs why and how to stop working in their businesses and start working on their businesses.
The book will walk you through the entire steps in the life of a business from conceptualization, through to the birthing (launch) pains, through growing pains of business adolescence and the sweet stage of business maturity, as well as dispel any myths surrounding starting a business that you may have. You will also learn how commonplace advice and assumptions can get in the way of establishing a successful business.
Go Negosyo: 21 Steps on How to Start Your Own Business by Dean Pax Lapid, Ping Sotto
If there is one business book that is specifically catered to Filipinos and the Philippine business industry, this is it.
This book contains tried-and-tested formulas in starting, sustaining, and succeeding in a business. Just like the previous books, this book inspires and induces a fist-pumping “I-can-do-it-too” moment from its readers. But this book goes a step further and answers the question: “Now what do I do next?” Dean Pax Lapid of the Entrepreneurs School of Asia, and self-help guru and motivational speaker Ping Sotto combine their vast experiences and share the formula to business success in this user-friendly workbook.
Take your pick from the books listed above and let us know what you think!